Overview
At Bright Hands, we are committed to protecting the privacy of our residents and website visitors. We collect only the information needed to provide quality assisted living services and communicate with families. We use industry-standard measures to protect your personal data and do not share it except as required to provide our services or by law.
Information We Collect
When you use our website or contact us, we may collect:
- Contact information you provide via our contact form (name, email, phone, message).
- Care-related details you choose to share with us, with your consent.
- Billing information for residents, handled by our payment processors.
- Technical data such as IP address, browser type, pages visited, and referrer — collected via the cookies and services described below.
Cookies & Third-Party Services
We use a small number of third-party services on this website. Analytics and marketing services only load after you click "Accept" on our cookie banner. If you click "Decline," we will not load Google Analytics or HubSpot in your browser. Services we use:
- Google Analytics (GA4) — aggregate website usage analytics. IP addresses are anonymized. Loaded only after consent. Google Privacy Policy. You can opt out via the Google Analytics opt-out.
- HubSpot — contact form follow-up and marketing tracking. Loaded only after consent. HubSpot Privacy Policy.
- Formspree — delivers the contact form submission to our inbox. Used only when you submit a form. Formspree Privacy Policy.
- Google reCAPTCHA v3 — used on the contact form to block spam. Google may collect information per their privacy policy.
- Cloudflare — hosts this website and may process request logs for security and performance. Cloudflare Privacy Policy.
You can change your cookie choice at any time by clearing this site's data in your browser; the banner will appear again.
How We Use Your Information
We use the information above to respond to inquiries, schedule tours, provide resident care, process payments, and improve our website. We do not sell or rent your personal data.
Sharing Your Data
Your information is shared only with staff and authorized service providers (like the services listed above, healthcare providers, or payment processors) and as required by law.
Data Retention
Contact-form submissions are retained for up to 24 months for follow-up. Resident records are retained as required by Maryland assisted-living regulations. Analytics data retention is configured to the Google Analytics default of 14 months.
Your Rights
Depending on where you live, you may have the right to access, correct, or request deletion of your personal data. To make such a request, email us at the address below. Maryland and California residents and residents of the EU/UK have additional statutory rights — we honor verified requests to the extent required by applicable law.
Children's Privacy
This website is not directed at children under 13 and we do not knowingly collect personal information from children.
Changes to This Policy
We may update this policy from time to time. The "Effective date" below reflects the most recent revision.
Contact
Questions or requests about this policy should be directed to:
Bright Hands
14109 Burning Bush Lane, Silver Spring, Maryland 20906, USA
Email: [email protected]
Phone: 240-722-9373
Effective date: April 18, 2026